Unlike many of our domestic and foreign competitors, we do not own interests in orchards or agricultural processing plants. This allows us to buy across all regions around the globe offering the freshest ingredients from season to season. We demand the best to ensure that our customers get the best.
Grouping together ingredients, we can deliver exactly the amount you need, exactly when you need it—eliminating the stress of storage and warehousing. That kind of “just in time” flexibility is critical for bakeries, restaurants and other food services, since your output changes with the holiday seasons. One thing that will never change—no matter the season—is our commitment to providing you with best-in-class service and quality in the Kingdom of Saudi Arabia.
We are a small company in the Kingdom of Saudi Arabia, however don't let our size fool you as we take pride in the fact that we provide some of the highest quality ingredients for pastry and sweets in the country.